PR news
The 4 timeless principles of PR
Following my recent venture into the agency environment of Public Relations (PR), after serving the bulk of my career in the corporate PR space –
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Following my recent venture into the agency environment of Public Relations (PR), after serving the bulk of my career in the corporate PR space –
Most of us have grown up with our parents telling us that honesty is the best policy – and we believed this when we were
The lines between PR, advertising and digital are blurring and morphing into a playing field that demands PR practitioners upskill, grow and enhance their skills
I believe everything happens for a reason. 2018 was a tough year. And I think many would agree. Our economy woes, corruption headlines and overall
Public relations is exactly what it sounds like — creating relationships in the public eye. Although the industry is projected to grow and evolve in the coming
If you haven’t been living under a rock, then you have certainly noticed how social media has taken over life as we ‘used’ to know
The owners of Orange Ink are excited to announce the expansion of their business portfolio, as a result of its longstanding management team being offered
Being in the business of brand development and marketing – not only do you witness budget cuts first-hand but, more importantly, you are privy to
Entrepreneurship is vitally important to the economic and social development of South Africa. In fact, the most competitive nations are those that have the highest
I have always advocated that public relations can not drive the sales of an organisation. Not because I don’t believe in the practice, but because
by Orange Ink